Posts tagged Allen and Ginter
By: Andrew Harner, Editor-in-Chief
One of the earliest and most influential developments that led to the current multi-million dollar sports card industry came about around 120 years ago as an advertising campaign.
When simple little cards depicting baseball players and other sportsmen and women were included in packs of cigarettes, a collecting phenomenon began.
The cards were used as a perk by companies for smokers to choose a certain brand of cigarette to smoke, but as time passed, they have indirectly created some of the most treasured collectibles in today’s world.
As smoking in the United States became more socially acceptable a little before More >