04-24-2013, 06:12 AM #1
A Big Flocking Deal: Texture Tells the Story in 2012-13 Past & Present Basketball
While the hoops world awaits Wednesday’s release of 2012-13 Preferred Basketball, we thought we’d take this opportunity to share just a glimpse of the NBA product Panini America has planned after Preferred. For the record, 2012-13 Past & Present Basketball is a pretty big flocking deal. Literally.
At least certain parts of the product are. Those familiar with last season’s premiere edition of Past & Present Basketball likely fondly remember it for its generation-blending MO that melded several old-school collecting concepts with the new-school feel of eye-popping print technologies. This year’s release follows much the same recipe, but with new designs, new technologies and a whole lot of flocking going on.