As Panini America collectors across the country settle in today for NFL Conference Championship Sunday and another wicked round of the wildly popular #PaniniWildCard promotion, we wanted to set the tone for a big day with something perhaps even bigger: Specifically, the mammoth prime memorabilia madness at play in the new 2012 Limited Football.

To be sure, there’s nothing limited — at all — about the absolutely sick selections showcased in the following Drool Gallery. The secondary market value of the following beauties can’t be contained, either. We’re talking big, bold and rare multicolored swatches of game-worn history from the likes of Walter Payton, Joe Namath and a whole host of contemporary playmakers such as Ray Rice, Roddy White, Adrian Peterson, Eli Manning and many more.