View Poll Results: Would you buy such a product?
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09-26-2008, 07:39 AM #1
Basketball Marketing Poll
Would appreciate your participation and comments in this poll.
Even before the card companies started inserting premiums in packs - chase cards,SPs,redemption cards, memorabilia cards, autographed cards, etc., various premiums were part of the marketing landscape. You could win a trip, a financial prize, etc.
What is your opinion about offering a chance for the purchaser to win various items of sports memorabilia should they purchase a specific product?
Example. A DVD is being released featuring the life and achievements of a great athlete. Each package contains an entry coupon - via internet, for a draw featuring prizes ( related memorabilia ) to be held six months after the release date.
Comment - instant winner approach is not an option since the grand prize may then be won on the first day and this would kill the promotion since the idea is to give every purchaser an equal chance.
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